Betty Bachz

Betty Bachz is the creative juggernaut co-founder of eyewear company Møy Atelier. The Chinese-Norwegian entrepreneur, who also happens to have a Double Master’s degree in International Business Management and Economics, spotted a gap in the sunglasses market, with most styles available looking far too similar. By combining unique and daring designs with Japanese craftsmanship, the brand quickly found its audience. With her distinctive style and eyewear expertise, she is the obvious choice for Vogue Scandinavia’s sunshade specialist. “I am excited that Scandinavia is getting its own Vogue, dedicated to showcasing Nordic style, design, and innovations in sustainable fashion. I am proud to be joining the team at Vogue Scandinavia as their Eyewear Expert.”