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Is too much moisturiser bad for your skin?

By Fiona Embleton

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The trend for skincare minimalism shows no sign of slowing down. Moisturising is good, but should we also be scaling back how much we apply?

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We’re all familiar with the old adage that you can have too much of a good thing. Skincare regimes that balloon to excess, with multiple essences, serums and moisturisers are good theatre on social media. But a new movement is suggesting we make skin behave more efficiently, with less (#skinimalism, as it’s trending on social media). That means fewer ingredients and avoiding endless layers of product to resuscitate basic skin functions. It makes sense: a more is more approach doesn’t automatically guarantee better skin.