In the midst of awards season, Tiffany & Co. tap Oscar-winning actress Natalie Portman as its new global ambassador
Elegant and ephemeral, it felt only a matter of time until Tiffany & Co. tapped the talents of Natalie Portman. Ahead of the 98th Oscars, the American luxury house made the call, announcing the Academy Award-winning actress, producer and director as its latest global house ambassador.
Portman makes her mark in the world of the little blue box, starring in the House’s latest print campaign, ushering in a new era of storytelling that merges with the brand's existing legacy.
Global House Ambassador Natalie Portman wearing T by Tiffany. Photo: Tiffany & Co.
Global House Ambassador Natalie Portman wearing Hardwear by Tiffany. Photo: Tiffany & Co.
“Natalie’s sophistication, authenticity, and intelligence resonate deeply with Tiffant & Co’s values,” says Anthony Ledru, President and Chief Executive Officer at Tiffany & Co. “Elegant and courageous, she effortlessly embodies the modern Tiffany woman. We are honoured to welcome her to the family as we continue to shape the future of luxury through powerful storytelling.”
In the new campaign, Portman is lensed by Gordon von Steiner at the house’s iconic Fifth Avenue flagship - The Landmark - laden with the house’s iconic collections including HardWear by Tiffany, Knot by Tiffany, and T by Tiffany.
Global House Ambassador Natalie Portman wearing Sixteen Stone by Tiffany. Photo: Tiffany & Co.
“It is an honour,” explains the actress. “The house has an incredibly rich heritage and is beloved for its unparalleled craftsmanship and creative excellence. I am excited to be a part of the Tiffany & Co. legacy.”
Whilst this is the first we have seen of Portman as the newest ambassador, it won’t be long until she delves deeper into the house’s visuals, as the actress is set to star in an upcoming Tiffany & Co. film, due to be unveiled at the 2026 Academy Awards ceremony this coming Monday.