Fashion / Society

Everything you need to know about the first-ever Metaverse fashion week 

By Josefin Forsberg

Photo: @auro.boros

We’ve seen the runways in Paris and Milan, but now fashion month goes virtual for the first time. This is Metaverse Fashion Week (MVFW), and here is everything you need to know

The fashion industry has long been dipping its toes in the virtual pool. Gucci hosted an exhibition in the online game Roblox for its centennial celebration, while Jonathan Simkhai’s presented its Fall/Winter 2022 runway show in the virtual world of Second Life during New York Fashion Week. 

But now, the first-ever full-scale fashion week is set to take place in the digital sphere. So let your avatar don the most fashionable NFTs available and take a front-row seat. Here is everything you need to know about the inaugural MVFW.