Sweden's Prince Daniel turned up to celebrate a decade of Toteme (and of the co-founders' marriage)

By Clare McInerney

HRH Prince Daniel.

The celebration of the Swedish brand's 10-year milestone became a royal affair with the arrival of HRH Prince Daniel

Since it was established by Elin Kling and Karl Lindman in 2014, Toteme has quickly climbed the ranks of the fashion world. As well as delivering pieces that are on high rotation in the wardrobes of the world's A-listers and taste-makers, the brand has also won over royal favour, with Crown Princess Victoria of Sweden often stepping out in head-to-toe Toteme on several occasions. So, while it is a rarity to see, it shouldn't come as a surprise that there was a royal attendee, Prince Daniel, at Millesgården on Wednesday night to toast 10 years of the brand.


Rubbing shoulders with Prince Daniel were some powerhouses of the fashion and art worlds, including Swaroski creative director Giovanna Engelbert, fashion consultant and media personality Emilia de Poret, hair stylist and Stockholm's beloved man about town Michael Bindefeld, stylist and content creator Sophia Roe, actor Hedda Stierstedt, and Vogue Scandinavia's very own editor-in-chief Martina Bonnier.

In a heartwarming touch, the evening marked not only a decade of Toteme as a brand but also the 10th wedding anniversary of its founders Kling and Lindman, who held court throughout the celebrations.

Scroll on for all the anniversary event snapshots.