Swedish content creator Lovisa Wallin has amassed an avid following of more than 400,000 dedicated Instagram followers who soak up her every well-curated outfit and inspirational – nay, aspirational – lifestyle. While her focus is usually fixed firmly on fashion and aesthetically curated experiences, occasionally this influential tastemaker lets us in on her beauty secrets. Below, she shares how to handle morning puffiness, the two easy steps to refresh your look from day to night, and why she always carries a luxury hand cream in her handbag
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Could you share your daily beauty routine with us, from morning prep to evening wind-down?
In the mornings, I’m usually in full-on chaos mode trying to get the kids to school/daycare before I can even think about starting work, so my morning routine has to be lightning fast. That’s why I love sleeping with my Bio-Collagen Real Deep Mask. I wake up with hydrated, glowing skin without lifting a finger.
If I’ve got a few extra minutes, I’ll grab my Foreo Bear. I’m typically puffy as a marshmallow in the morning, and this helps my face wake up and get its life together. Sometimes, I finish by dunking my face in ice water. It might sound crazy, but it feels so refreshing!
One product I’ve sworn by for ages and always apply before makeup to get that perfect glowy base is Weleda Skin Food. It’s been my ride-or-die for years, and it never lets me down.
Photo: Courtesy of Lovisa Wallin
Now, my evening routine is a whole vibe. I love experimenting with different products when I’ve got more time. For me, the body is just as important as the face, so I make sure to exfoliate at least once a week. After that, I use The Body Retinoil and The Miracle Fluid. When it comes to my face, the key for me is properly cleansing. My favorite go-to here is the Elemis Pro-Collagen Cleansing Balm. It’s a total game-changer. After that, I go in with my Royal Vita Propolis 33 Ampoule Serum. It’s packed with B3, which helps smooth out my skin tone. That’s something I’ve been working on for a while. Then, I finish off with my CosRx Advanced Snail 96 Mucin Power Essence and Creme De La Mer Moisturising Cream. Honestly, it’s like a spa in a jar.
How do you transition your look from daytime to evening? Are there specific products or techniques you find indispensable?
For me, there’s not a huge difference between my day and night look. Since the base is what matters most, I usually want to wash off any old makeup so my skin feels fresh before I redo my makeup for the evening. If I’m short on time, I’ll just swipe on some brown eyeshadow and spritz a little Dewy Hydration setting spray from Caia to freshen up.
What products do you always have in your handbag – whether headed for a night out or for a red-eye flight?
I never leave the house without lipliner and lipstick. Right now, I’m loving Dior Addict 038 Soft Nude and Idun lipliner in the color Bibi. You can also always find Chanel’s La Creme Main Texture Riche hand cream in my bag because I can’t stand having dry hands.
What is your holy grail beauty product that you would recommend to anyone, and why?
Charlotte Tilbury’s Hollywood Flawless Filter is a lifesaver. It’s not super full coverage, but it smooths out the skin and works for both no-makeup makeup days and a more glam look. I always get tons of compliments when I’ve used it.
Related: For red-eye flights, Emilie Tømmerberg swears by a travel-sized face mist and hydrating eye patches
If you could give your younger self one piece of beauty advice, what would it be?
Take care of the inside first! If you’re not taking care of yourself properly, no amount of expensive products will fix that. Also, get to know your skin and what it needs. Trust me, things can go bad really fast if you’re using the wrong products or going for super active ones when you don’t need them.
