Our local fashion mavens welcomed the New Year with glitz and glamour while wearing the same under-the-radar Kyiv brand. Here, we speak to the founder of Santa Brands on why we should all embrace a bit of sparkle in our lives
Sheer, sparkly dresses defined the dress code for ringing in the new year in the North. And there’s one brand, in particular, bringing sexy back to the party scene. Sported by the likes of Nina Sandbech, Anna Winck, and Linn Eklund, Santa Brands has been the brand of choice amidst the recent end-of-year parties and grand celebrations.
“Scandi girls are proven trendsetters, and it’s an honour to see our garments worn by them,” says Yana Stanislavska. “I highly value the Nordic aesthetic and the way people of Scandinavia know how to combine comfort and chill attitudes with the wildest styles.” For the founder, she is hopeful that Santa Brands could gain more traction in Scandinavia. “It would be some kind of a quality mark,” she says.