“I see a manicure as an accessory much more than just a beauty detail.”: Frida Selkirk on the miniature art of nails

By Fiona Embleton
frida selkirk

Photo: Frida Selkirk

As part of Vogue Scandinavia’s Ode to the Beauty Artist series, we shine a light on the beauty teams behind the scenes of our shoots and films. We speak to Frida Selkirk who has made it her mission to turn nails into miniature artworks

She’s Scandinavia’s most sought-after catwalk nail artist, famous for her bold flashes of colour and for using the nail bed as a canvas to display her painterly designs. Here Frida Selkirk speaks to Vogue Scandinavia about what keeps her creatively inspired…


Do you see yourself as an artist?

I do, but perhaps more that, I see myself as a nail ‘stylist’. I’m not only painting, I’m dressing my client. I try to feel their mood and gauge their style.

Growing up, what informed your idea of beauty?

MTV was my fashion guru. Even as a young girl I saw colour combinations in everything. I discovered make-up and hair very early on and my friends became my canvas.

frida selkirk nails manicure model salon beauty

Frida Selkirk at work backstage ahead of the Ida Sjöstedt show.