Fashion / Society

Bottega Veneta presents Scandinavian minimalism for AW22

By Allyson Shiffman

Why Bottega Veneta's 'Blazy era' is made for a Scandi wardrobe

Watching the livestream of Matthieu Blazy’s hotly anticipated Bottega Veneta debut, I felt an overwhelming sense of calm. The first 20 looks, from the no-fuss jeans and tank top to the double-breasted leather suiting, were pleasingly familiar. Clean and fresh, deliciously wearable. Outrageously Scandinavian to their core.